Learning Center

How do you price a plugin?

So you’re thinking of selling a plugin, or you have one already out there, but you’re not sure what you should sell it for. Answer: it depends.

Why Gutenberg Should Remain a Plugin

I’m still pretty set on not having it be included in core with the next release and to keep it as a plugin. It’s far from ready, and the current plan is to push it out by April of 2018.

How to sell a plugin with a quick checkout service and Easy Digital Downloads

By default you can set up Stripe, PayPal and other payment gateways to complete a sale using Easy Digital Downloads.  But all of them happen on a separate checkout page. Wouldn’t it be nice if you could use something like Paddle or SendOwl to collect payment in a simple popup modal, and have Easy Digital Downloads handle the software licensing?

How to alter or disable the EDD renewal discount if the license key expired

It’s common practice (at least at the moment) in the WordPress world to offer a discount when someone renews their license key for your plugin. But I don’t want to give the same full discount forever, if they let their license expire then decide to renew weeks or months down the road.  By creating a time limit on the discount it forces the decision to be made and renew.

Preparing a Plugin for Translation

You have a plugin, but you want users to be able to use it in their native language. Learn how to get it ready for translation, things to watch out for, and tips for maintaining it as you change the plugin over time.